Business Communication is a comprehensive, classroom-tested textbook that builds communication skills from the ground up. It begins with the core foundations—listening, reading, non-verbal communication, and effective use of English and punctuation—and progresses to professional applications such as letters, emails, minutes, reports, proposals, and CVs. It also covers oral communication forums, such as presentations, group discussions, and interviews, as well as intercultural communication, ethics, and the role of technology.
This Edition is updated for a post-pandemic, digital-first environment. Each chapter now includes clear learning objectives, short case studies, and application-based questions. New sections address the changing dynamics of online communication, with practical guidance on non-verbal skills for virtual meetings, professional email structure and etiquette, and understanding digital or 'online' cues.
This book is intended for the following audience:
- BBA/MBA/Commerce & Professional Course Students seeking a practice-ready, assessment-friendly text
- Early-Career Executives & Corporate Learners who need templates, language accuracy, and meeting/email best practices
- Faculty/Trainers who prefer a coursebook with clear learning goals, caselets, 'Key Points,' and 'Review Questions'